#MBFWJ2017 – (Photos) Mercedes Benz Fashion Week Joburg Day 4: Beach Cult

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Beach Cult’s vision is bring locally made, high end swim and resort wear from Africa to the world, becoming the number one swimwear creator from our continent – a beautifully crafted swimwear brand recognised around the world, with international flagship stores, filtering the benefits back to South Africa, where its production and design will remain – supporting local design and community is a cornerstone of the company.

The brand creates perfectly fitting, luxe swimwear garments in a variety of neutral plains as well as vibrant original prints designed by artists in South Africa that appeal to women who are young at heart, confident women who are comfortable in their own skin, and looking for something striking – for all the beach babes, gypsetters, and women who carry the ocean continuously in their heart.

View some of our favorite looks from the just concluded Mercedes Benz Fashion Week Joburg held August 16-19, 2017.

-Photo Credit: Simon Deiner

Photo Credit: Simon Deiner


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